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A program designed to support women in starting, running and growing their businesses.
events, workshops and information sessions to help you strengthen and grow your small business.
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So you’ve developed your business plan, outlining your brand proposition, strategic objectives, and staffing requirements; you’ve completed our DIY Marketing plan template and decided how you want to position your brand when undertaking promotional activities.
Now it’s time to choose the right promotional platforms aligned to your vision and choosing a social media platform is a great place to start. Promoting your business to new audiences and engaging with your customers through social media can be a cost effective first step in building your business, but there are some things you should consider before diving into it.
Social media management can be very time consuming when the platforms continually evolve and change, and we know how tough it is already being a small business owner. Consider whether you are going to engage with a Social Media or Content Marketing professional to help run your platforms or if you’re going to forge the path on your own.
We’ve compiled our top 5 things to consider when choosing a social media platform to ensure they align to your goals, brand positioning, and the time commitment required to effectively manage the platform.
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